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Friday 26 December 2008

Political parties go hitech

VV Balakrishna

Express News Service

Hyderabad, December 25:
In the run up to the next elections, almost all the parties are weaving a ``web'' around voters. Several political parties have launched their own websites in the State in order to spread their message directly to voters and to catch tech-savvy young voters.
It was first the Telugu Desam Party which started its own website in the State. Party chief N Chandrababu Naidu, who was known as hitec Chief Minister, launched his party website. Perhaps, TDP was the only party which was updating the site on a daily basis. The video clippings of regular press briefings of party leaders were posted immediately. The party also had a net radio for NRIs.
If you log on ``www.telugudesam.org'', you will be exposed to a variety of party information including ring tones, caller tunes. TDP started to accept donations online. There were so many link sites which would throw information on TDP chief Naidu, party founder NTR and the party's relentless campaign against Babhali. The party also had a NRI site and another website for NTR Memorial Trust, through which the party is organising several welfare and medical services.
Lok Satta Party, which committed to cleanse the present corrupt and hereditary politics, was next to launch a website ``www.loksatta.org''. The website provides information on the `50 guarantees' promised by LSP president Jayaprakash Narayan. LSP is also accepting online donations and also wanted the netizens to post their comments.
The AP State Congress also launched its own website after D Srinivas took charge as PCC chief. If you click on ``www.apcongress.org'', AICC president Sonia Gandhi's photo welcomes you. The website provides information about the Chief Minister YS Rajasekhara Reddy, PCC chief D Srinivas and the welfare measures taken up by the Congress Government in the State. Instructions to party leaders were also posted on a regular basis on the website.
The newly launched Nava Telangana Party (NTP) too is not lagging behind. One can read information about the Telangana culture, history and other details on the NTP's website ``www.navatelanganaprajaparty.com''. The party also provide Telangana songs, Telangana struggle and the irrigation potential in the region.
The CPM State wing too has a website ``www.cpimap.com'', but it was last updated in April 2004. The website had photos of CPM State secretary BV Raghavulu participating in the agitation against power tariff hike in the TDP regime. Though the party shook hands with TDP, the website provides little information.
Though Praja Rajyam Party founder and cine actor Chiranjeevi is attracting youths towards him, the party so far did not have a website. However, Pawan Kalyan today launched NRI wing of the party. Telangana Rashtra Samithi (TRS) and the State wing of Bharatiya Janata Party (BJP) too do not have websites.

vvbalakrishna@epmltd.com

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