23rd April 2013 11:26 AM
The fifth reprint of Pakudu Rallu, the Jnanpith award-winning Telugu
novel, written by eminent writer Ravuri Bharadwaja, will hit the market
in four days.
In the five days since Bharadwaja was selected for the Jnanpith, the entire stock of the book has been sold out and with the demand for the book growing day by day, its publisher, Visalandhra Publishing House, has decided to reprint the book.
“The demand for Pakudu Rallu is very high. We have already started the work for reprint of the book. The latest version will hit the market within four days,” Visalandhra Publishing House manager B Eswar Reddy told Express.
Pakudu Rallu was serialised for three years in Krishna Patrika, a Telugu daily, from 1965. Later, Bharadwaja brought it out in the form of a book on his own. In 1970, Visalandhra Publishing House stepped in and brought out the second print. The last reprint was in 2000.
“Even before the book won the prestigious award, it had demand. Each reprint had more than 1,200 copies.
This time, too, 1,200 copies will be printed,” Eswar Reddy said and added that the book would priced at Rs 290 per copy.
According to Reddy, the book-reading habit among people has not declined. “Those who are fed up with the TV programmes are reverting to reading books,” he said.
Besides Pakudu Rallu, there is demand for Bharadwaja’s other books. Taking this into account, Visalandhra is bringing out a third print of Kadambari in about four days.
Jeevana Samaram, which highlights the plight of different professions, is yet another book of Bharadwaja that is being republished by Visalandhra. This book will be available at bookstores next month.
“There is a demand for Bharadwaja’s children’s literature too. We are planning to publish around 20 books written by Bharadwaja for children,” Reddy revealed.
ends
In the five days since Bharadwaja was selected for the Jnanpith, the entire stock of the book has been sold out and with the demand for the book growing day by day, its publisher, Visalandhra Publishing House, has decided to reprint the book.
“The demand for Pakudu Rallu is very high. We have already started the work for reprint of the book. The latest version will hit the market within four days,” Visalandhra Publishing House manager B Eswar Reddy told Express.
Pakudu Rallu was serialised for three years in Krishna Patrika, a Telugu daily, from 1965. Later, Bharadwaja brought it out in the form of a book on his own. In 1970, Visalandhra Publishing House stepped in and brought out the second print. The last reprint was in 2000.
“Even before the book won the prestigious award, it had demand. Each reprint had more than 1,200 copies.
This time, too, 1,200 copies will be printed,” Eswar Reddy said and added that the book would priced at Rs 290 per copy.
According to Reddy, the book-reading habit among people has not declined. “Those who are fed up with the TV programmes are reverting to reading books,” he said.
Besides Pakudu Rallu, there is demand for Bharadwaja’s other books. Taking this into account, Visalandhra is bringing out a third print of Kadambari in about four days.
Jeevana Samaram, which highlights the plight of different professions, is yet another book of Bharadwaja that is being republished by Visalandhra. This book will be available at bookstores next month.
“There is a demand for Bharadwaja’s children’s literature too. We are planning to publish around 20 books written by Bharadwaja for children,” Reddy revealed.
ends
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